We have found lots of transformations in the video development process. The constant effort to research the video production process has resulted in the development of latest technologies. From the drone video capturing process to the 4K video production, technologies have reached a different level. In the past, we used to watch videos on our DVDs and VCDs. However, the tech-savvy generation loves streaming digital videos to watch their favourite movies. You can find the use of promotional video maker best for entrepreneurs.
InVideo is one of the reliable video-makers to edit any video. You may also create new videos with this online tool. In fact, lots of businesses have started investing in video marketing campaigns to make their online presence stronger. Videos posted on the landing page may increase the rate of conversion by more than 80%. The presence of videos has also caused an increase in the CTR rate.
Let us talk about the latest trends of producing videos.
Ultra-High Definition Videos
Known as 4K videos, these ultra HD videos are one of the best innovations found in the field of video production. You can find a high-quality picture in these videos. While the resolution level of 4K videos is 4000 pixels, HD videos have 1920 by 1080 pixels. You can find the 4K technology better than what you have seen in movie theatres and televisions. Nowadays, you may notice this technology in a Smartphone. As there is a higher pixel density for 4K technology, you can focus on every detail of a video. Moreover, the color depth of 4K videos is better, and these videos come with several advantages. You can find several options for adjusting every photo frame.
Drones and Aerial Videos
You can find the application of drones in different fields. While talking about these drones, we can use the term aerial videography. Drones have gained high popularity for video production purposes. It is cheaper to use a drone than to engage a helicopter to capture scenes. That is why you may notice an increasing use of these innovative drones for a successful aerial photography. As these drones remain integrated with a camera, the system can capture a footage. You may choose drones to produce videos for any purpose. The drone manufacturing industry has found an increasing number of sales. Surely, it proves how aerial videography has become a trend in the present age.
AI Technology Making a Video Search-Friendly to the User
You may have started searching for videos to get important information. It is not always easy to find the video content relevant to your search. Now, Artificial Intelligence technology is going to solve the issue. You can find that there are several videos in the digital space. AI technology has potentials of transcribing an audio by using a voice recognition system. Thus, this system makes video content easily searchable.
Live Video Technology – Another Interesting Trend
Live video streaming services enable you to have a smooth communication. You can find the use of live video technologies on social media platforms. Thus, while you are in front of your camera, viewers can view your real-time activities. You can speak to the professionals to learn about this technology.
Camera enthusiasts may have heard of this term. Lots of beginners and professional videographers choose to use GoPro camera. While the professionals have chosen it as the best action camera, novices think of shooting scenes during their travel throughout a country. The availability of different frame rates and high resolution are major reasons for choosing GoPros.
The researchers have found that the growing trend of using social media sites has made the GoPro camera popular.
One of latest trends of producing videos is cinemagraph creation. A cinemagraph blends film with photography to illustrate an interesting visual story. Moreover, it combines more than one video or image. Lots of brands have relied on this video production process to advertise their services to the customers.
You can find user-friendly software for cinemagraphs that have become useful for online marketing campaign. For instance, you may use them in social media, websites, digital ads, emails, and other platforms.
Virtual Reality in the World of Videos
Google, Samsung, and other brands have already leveraged the VR technology. Several hardware developers have also started working on the implementation of VR technology for consumers. In the recent years, we have found developments related to the VR technology. Brands have found innovative ways for using this technology for interacting with customers.
VR videos have immersive content that is accessible to you by using VR headsets. These VR videos develop an illusion that viewers are a part of these videos by rendering 3D images.
Medical training institutes have chosen VR to create the best learning environment. Several educators have found that VR is the right option for replacing outdated teaching styles. In our everyday life also, we can find similar trends of using VR technologies.
Making a Vertical Video
Due to the increasing use of Smartphone, video makers develop vertical videos. The content displayed in a vertical format ensures convenience to viewers. While you have created short video, you can embrace this vertical format.
These vertical videos cover the full screen of the mobile, and thus, they can reduce distractions of viewers. Viewers will focus on the content in a better way. Hence, you may create videos in a vertical format.
Every year, we can find some new trends related to video technologies. As one of the video enthusiasts and video makers, you may have an interest in these technologies. We have listed a few popular technologies in the world of video production. It has now become easy for us to create videos online by using different innovative tools. You may look out for these tools to develop customized videos for personal and business purpose. By applying the best technologies, you can make your videos more interesting and stunning. You can attract the attention of viewers very easily.