MARKETING

5 MailChimp Alternatives To Consider In 2020

Are you looking for professional and best alternatives to Mailchimp? If MailChimp is an easy-to-use and free emailing software up to 10,000 emails per month and less than 2,000 subscribers in its contact list, its all-English interface and its high prices (updated in April 2020) from the limit outdated free push many companies and professionals to consider European alternatives to this historic emailing software launched in 2001. 

Here is a selection of 5 alternatives to MailChimp available with the best interface, similar advanced features and similar ease of use for the majority.

1. SendinBlue

SendinBlue is one of the best emailing software that is experiencing strong growth and for good reason, it offers a free version similar to MailChimp, a very easy-to-use interface with the possibility of drag-and-drop campaign creation and a first paid offer at a very low price. accessible.

SendinBlue’s free offer is slightly less advantageous than that of MailChimp on the number of emails that can be sent per month (9,000 against 10,000) but it has the advantage of not limiting the maximum number of contacts (unlimited).

Thus, if you regularly send emails to a small database of contacts (within the limit of 300 per day or 9000 per month), this solution will suit you perfectly and will be 100% free for you.

If your needs are more substantial, this software available online offers other offers more suited to VSEs and SMEs. Monthly plans start at € 19 before tax (€ 17.10 if you opt for annual payment) per month for 40,000 emails sent, with no daily quota and always an unlimited number of contacts.

For all plans, you get -10% all year round if you opt for an annual payment.

PS: on the occasion of Black Friday 2019, with LEPTIDIGITAL, SendinBlue offered a superb offer last year: -50% on all annual plans with the promo code BlueFriday50 (valid from November 29, 2019, to December 1, 2019) and the same discount if you register for Cyber ​​Monday with the code SiberMonday50 (only valid on Monday 2 December 2019). 

If you check out this article close to Black Friday, we recommend that you wait a few days, here we will update the article with the latest 2020 promo codes to give you an exclusive similar offer.

2. Mailjet

With already more than 100,000 customers in 150 different countries, the emailing software Mailjet offers an interesting alternative to MailChimp aimed at both very small and small businesses with very accessible offers but also at large accounts which have much greater needs.

Just like MailChimp and the other solutions presented here, Mailjet is software both suitable for people who do not know how to code an emailing (thanks to an online drag-and-drop creation tool) but the tool also allows the import and the routing of its own mail kits.

Mailjet offers a free account allowing you to send up to 6,000 emails per month with no limit on contacts. The first paid monthly subscription starts at just € 7.16/month for 30,000 emails sent.

3. Sarbacane

Sarbacane or Mailify is professional emailing software that offers an easy-to-use drag-and-drop interface to create responsive emails but also many advanced options for more experienced users.

If the software is paid and does not offer a free version, it is, however, possible to test it free of charge and without obligation for 30 days.

Operating on the basis of an online subscription, Sarbacane offers both an interface for creating online emails as well as software to be installed on your computer. Paid subscriptions to the solution start at € 59 excluding VAT for 5,000 emails sent per month.

4. Newsletter2Go

Specially adapted and designed for e-merchants, Newsletter2Go offers a very good alternative to Mailchimp.

Equipped with many modules for most e-commerce CMS (Prestashop, Woocommerce, Magento,…), Newsletter2Go allows you to integrate products in 1 click into your emailing campaigns. This functionality, uncommon with most other solutions, allows you to dynamically integrate, thanks to the product ID, the title, image, price and description of the latter in a newsletter or any email marketing campaign.

This feature is particularly interesting for e-merchants who regularly inform their customers of the release of new products.

Another differentiating feature from the competition and Mailchimp in particular, Newsletter2Go includes Credit Payback. Concretely, when a Newsletter2Go customer sends a newsletter with an above-average open rate, the tool automatically reimburses a certain number of credits to the user in order to reward him and encourage him to send campaigns. quality.

Finally, like all the other alternatives presented here, Newsletter2Go’s emailing software is fully accessible online. A credit of 1000 emails per month is offered to the smallest accounts.

On the price side, Newsletter2Go offers different packages according to needs. For a price of 30 € HT, you will obtain for example the essential functionalities of the platform and credit of 5000 emails/month.

5. Message Business

Message Business is an emailing software, SMS and marketing automation software already adopted by more than 20,000 companies.

Offering, like MailChimp and its competitors, an interface for creating drag and drop campaigns, the tool stands out in particular by offering dynamic segmentation options (complementary to the classic list approach), very extensive customization and above all the possibility of ” export an HTML mail kit (exportable to other solutions) made via the drag-and-drop interface!

Message Business offers a 100% free discovery offer allowing you to send 1,000 classic emails, 10,000 transactional emails and 10 SMS per month. In terms of support, Message Business is distinguished by telephone support, training offers and campaign delegation.

If your needs are more substantial, on the pricey side, you will have to pay at least 199 € HT to obtain a credit of 10,000 emails to be sent with a declining CPM (Cost Per Thousand) for large volumes (0.75 € HT of 1000 in public price).

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